Skip to main content

Attract More Customers with these Marketing Tips

Information Technology Blog - - Attract More Customers with these Marketing Tips - Information Technology Blog

Without customers, your business will inevitably close its doors. This is why advertising your business and having a good marketing strategy in place is essential.

There are several different ways you can market your business and products — here are a few to get you started.

Social Media

In today’s society, social media is everywhere. If you don’t have at least two social media accounts for your business, then you need to sign up immediately. A few of the most popular platforms used worldwide include Instagram, YouTube, Twitter, and Facebook. The reason social media is great for marketing is that it allows you to directly engage with your followers/customers. Most of them are free to sign up, making them a cheap option and suitable for all businesses. There are also options in which you can ‘boost’ posts, which will allow you to choose your demographics and reach a wider audience beyond your current followers. This service will cost money, but as you can set a spending limit, it can work for any budget.

 

Podcasts

Along with audiobooks, podcasts have risen in popularity over recent years. Businesses are now getting wise to this trend and creating their own shows to connect with consumers. Discussing current trends in your industry and their effect on business could be an interesting way to engage with your audience. Alternatively, if you don’t have the time to start your own podcast, find a relevant, popular show and ask if they are willing to advertise for you.

Pay-Per-Click

PPC advertising has been popular took in marketing for some time now. Although it might not be the most recent technique, it still works very well. It is used commonly on search engines, as well as some websites. As you only pay for the clicks on the advert, it can be a cost-effective form of marketing, too. If you’re unsure about the best way to achieve this, places like Converted, a PPC management agency, will help you.

Promotions

Everyone likes a sale — this is why promotions on products or services are always a good way to get noticed. Consider different times of the year in which you can implement this. For example, Black Friday deals or Cyber Monday promotions are some of the most popular in the calendar. To compete with other businesses, you should be getting involved in these global sales events. However, don’t offer promotional deals all year round, otherwise, they will lose their exclusivity. It might also make people question the quality of the products you sell if you can get rid of them so cheaply all the time.

SEO

Another common tool for digital marketing, SEO tactics help you to move up higher in the search engine results pages. This is important as most consumers now rely on these to discover businesses that can offer them the services or products they require. Although they are used by the majority of the population, a lot of people won’t bother to look beyond the first two pages of these results. Therefore, it’s important that your business is visible on these top pages.

To attract more customers to your business, use these marketing tools.

Republished by Blog Post Promoter

The post Attract More Customers with these Marketing Tips appeared first on Information Technology Blog.



Udimi - Buy Solo Ads from Information Technology Blog https://ift.tt/2SHjSL3
via IFTTT
Labels:

Comments

Post a Comment

Popular posts from this blog

9 VCs in Madrid and Barcelona discuss the COVID-19 era and look to the future

Spain’s startup ecosystem has two main hubs: Madrid and Barcelona. Most observers place Barcelona first and Madrid second, but the gap appears to close every year. Barcelona has benefitted from attracting expats in search of sun, beach and lifestyle who tend to produce more internationally minded startups. Madrid’s startups have predominantly been Spain or Latin America-focused, but have become increasingly international in nature. Although not part of this survey, we expect Valencia to join next year, as city authorities have been going all-out to attract entrepreneurs and investors. The overall Spanish ecosystem is generally less mature than those in the U.K., France, Sweden and Germany, but it has been improving at a fast clip. More recently, entrepreneurs in Spain have moved away from emulating success in pursuit of innovative technologies. Following the financial crisis, the Spanish government supported the creation of startups with the launch of FOND-ICO GLOBAL, a €1.5 billi...
Post a Comment
Read more

Emulating USB Dongle – Introducing HASP Dongle Emulator Software

Information Technology Blog - - Emulating USB Dongle – Introducing HASP Dongle Emulator Software - Information Technology Blog Over the years the methods used by software developers and producers to limit the amount of users to a specific number in a licensing agreement have become more complex.  The aim of copy protection is to protect the intellectual rights and financial investment of the individual developers and manufacturing companies.   A way of getting around this protection is to reproduce the media through which you can deliver the application to other users,  meaning that the software can be replicated far in excess of that specified in the license. One of the most common methods has been to use hardware keys or dongles which will enable the user to activate an application, unlocking its full functionality without using a device.  In addition, it offers good protection against attempts to pirate the software. In this article, we will look at th...
1 comment
Read more

Advantages and Disadvantages of using Vouchers in eCommerce

Information Technology Blog - - Advantages and Disadvantages of using Vouchers in eCommerce - Information Technology Blog To decide whether vouchers and coupons are the right tool to add to your online marketing strategy, it is essential that you consider the benefit and the cost of using coupons. In this article, we will use Gtech coupon marketing strategy as an example a successful coupon strategy.  Also check out these great books on coupon codes for ecommerce . Advantages of Using Coupons Increase Sales This is the obvious benefit. Coupons serve to increase sales especially for high ticket items such as luxury gadgets. Gtech discount codes is a good example as Gtech quality is reflected on the price of both the Gtech eBike and Gtech AirRam. In order to boost sales, the company releases 10% off offers certain times of the year when online sales would normally be low. Enlarge Email List Acquiring a customer can be expensive in terms of advertising and marketing. If yo...
1 comment
Read more