Skip to main content

Sundar Pichai made a big statement about the future of Alphabet under his reign, but he left out a few key things (GOOG)

FILE PHOTO: Google CEO Sundar Pichai speaks during signing ceremony committing Google to help expand information technology education at El Centro College in Dallas, Texas, U.S. October 3, 2019. REUTERS/Brandon Wade/File Photo

  • Alphabet for the first time on Monday disclosed the amount of revenue it gets from selling ads on YouTube and from its cloud business.
  • The new disclosures were welcome, but incomplete; Alphabet didn't reveal the bottom line of either business and didn't separate out its two major cloud product lines.
  • Excitement about the disclosures threatened to overshadow a disappointing and problematic earnings report.
  • Click here for more BI Prime stories.

When companies change up the way they present their financial results or disclose new information, it's typically not for altruistic reasons.

And quite often, the new information provides only a portion of what investors really want to know.

Alphabet's new-found transparency seems to be an illustration of these principles. The excitement over the fact that it finally disclosed the revenue it derives from YouTube ads and from its cloud business in its fourth-quarter earnings update could be viewed as a bold statement from Sundar Pichai, the newly crowned CEO of Alphabet. 

In his first quarterly report since taking the reins of the parent company from founders Larry Page and Sergey Brin, Pichai, who was previously the CEO of Google, made a clean break from his predecessors and revealed the financials for two of the most important businesses with the Alphabet empire. 

But the new financial nuggets were embedded into a not-so-dazzling report card of the overall business. And the disclosures gave investors and analysts only a portion of the information they'd need to be able to thoroughly evaluate those businesses or Alphabet's operations as a whole.

Alphabet has been a black box

If some financial analysts seemed enchanted by the new tidbits of info — one longtime analyst on the conference call praised Google's management for "the best ... Alphabet call I've been on since I've covered the company" — it's not difficult to understand why. 

To date, Alphabet has been a black box. The company decided to disclose revenue and operating income of its collective "other bets" a few years ago, grouping the Waymo self-driving car business, the Verily healthtech business and various other businesses into one line item.

But Google has largely refused to give details on the performance of YouTube, its cloud business, or other elements of its operations that were thought to be significant factors in its financial results. That made it difficult for analysts or investors to evaluate those businesses.

Pichai started offering some of those details on Monday. The company disclosed the revenue it gets from ads on YouTube and from its cloud businesses. It also broke out its search business revenue. And, on the call, chief financial officer Ruth Porat disclosed how much revenue YouTube is seeing from subscriptions on an annualized basis.

Alphabet started disclosing the new information "to give greater insight into our business," Pichai said on the call.

The new disclosures were welcomed by analysts and investors beyond Bellini. The fact that YouTube brought in $15 billion in ad revenue last year impressed Dan Morgan, a senior portfolio manager at Synovus Trust, which owns Alphabet shares.

"YouTube's advertising heft was made clear" by the newly released data, he said in an email to Business Insider.

Its earnings report was disappointing

But the focus on the new disclosures tended to take attention away from some less than impressive parts of Alphabet's report. Its revenue fell short of Wall Street's expectations, growing at an 18% annual rate, significantly below the 23% growth it posted in the fourth quarter just one year earlier.

While it posted healthy earnings per share, those were inflated by a much-lower-than-expected tax provision. The company only set aside $33 million for taxes in the period, down from $1.1 billion a year earlier, thanks to the benefit of some one-time items, according to Porat. Had it not been for those one-time items, the company likely would have posted a year-over-year drop in earnings and missed Wall Street's estimates, Baird analyst Colin Sebastian said in a research note.

And some of the finer grained details in the earnings update weren't so great either. The company's core search business grew by less than 17% in the fourth quarter and by just 15% in all of 2019, a marked slowdown from earlier periods. Meanwhile, the fourth-quarter operating loss posted by the company's other bets swelled to $2 billion from $1.3 billion in the same period a year earlier, while revenue only increased by 12% to $172 million.

The excitement about the new disclosures also obscured the fact that Alphabet severely limited how much new information it was offering. It didn't disclose the operating earnings or losses of either YouTube or Google Cloud. It didn't tell investors exactly how much revenue YouTube is posting altogether between ads and subscriptions. And its cloud figures include revenue from both its cloud computing offerings and subscriptions to its G Suite office software, making it impossible to know how either side of that business is performing or how the former really stacks up to Amazon Web Services, its chief competitor.

So, investors seemed to have good reason to not get giddy about the new disclosures. And it wouldn't be at all surprising if Alphabet continues to be pressed to disclose more about its various operations.

Because while the company's new era is more transparent than its last, it's still offering only a cloudy picture to investors.

Got a tip about Alphabet or another tech company? Contact this reporter via email at twolverton@businessinsider.com, message him on Twitter @troywolv, or send him a secure message through Signal at 415.515.5594. You can also contact Business Insider securely via SecureDrop.

SEE ALSO: Alphabet doesn't reveal revenue for YouTube or Google Cloud. Here's why new CEO Sundar Pichai would benefit by being more transparent.

Join the conversation about this story »

NOW WATCH: Inside the US government's top-secret bioweapons lab



Udimi - Buy Solo Ads from Tech Insider https://ift.tt/382i0So
via IFTTT

Comments

Popular posts from this blog

9 VCs in Madrid and Barcelona discuss the COVID-19 era and look to the future

Spain’s startup ecosystem has two main hubs: Madrid and Barcelona. Most observers place Barcelona first and Madrid second, but the gap appears to close every year. Barcelona has benefitted from attracting expats in search of sun, beach and lifestyle who tend to produce more internationally minded startups. Madrid’s startups have predominantly been Spain or Latin America-focused, but have become increasingly international in nature. Although not part of this survey, we expect Valencia to join next year, as city authorities have been going all-out to attract entrepreneurs and investors. The overall Spanish ecosystem is generally less mature than those in the U.K., France, Sweden and Germany, but it has been improving at a fast clip. More recently, entrepreneurs in Spain have moved away from emulating success in pursuit of innovative technologies. Following the financial crisis, the Spanish government supported the creation of startups with the launch of FOND-ICO GLOBAL, a €1.5 billi

How to Stay Creative and Keep SEO in Mind

Information Technology Blog - - How to Stay Creative and Keep SEO in Mind - Information Technology Blog Search engine optimization (SEO) refers to customizing your website’s content to ensure that web browsers give your website a high SEO score. The sites with the highest SEO scores are featured on the search engine’s first page of search results for relevant searches.  71%  of the click-throughs happen with articles listed on the first page of results on the search engine. This means that if your website’s article is the second (or third, or fourth page), it’s less likely the search user will even see your article. You want your article to be ranking as close to the top of the first page of results as possible. In order to have a good SEO score your site’s content needs to feature keywords and relevant phrases. It must be optimized for easy navigation between pages. It also needs to be referenced via external links that drive traffic to your site. Incorporating all of these elem

Digital World And SEO Challenges In 2020

Information Technology Blog - - Digital World And SEO Challenges In 2020 - Information Technology Blog Can you imagine a life without any digital intervention? Certainly not! We are dependent on the assistance of smart gadgets from ordering food to our tables to book tickets for vacations. Humans are utterly reliant on a masterpiece they have built with their incredible intellects. I am amazed by this. Let’s have a broader look into it. The Era Of Digital Marketing We exist in a time where every single business entity requires assistance from the digital market. It has now put an end to conventional marketing practices. To get your product the desired popularity, one must choose an E-commerce business approach. According to a survey , almost 3.4 billion people (approx. 85% of users) spend about six and a half hours browsing the web. Your customers will be more likely to do an online purchase rather than buying it from a nearby store. So, get a cool website built, use the best pos