Skip to main content

7 Reliable Transactional Email Service Providers

Information Technology Blog - - 7 Reliable Transactional Email Service Providers - Information Technology Blog

Almost every marketing team of a company or an organization has to have a strong email marketing game. Email marketing is an essential part of any marketing arsenal. Transactional emails are popularly known for generating high open rates, along with other marketing tactics.

In today’s market, there are numerous transactional email service providers known for their efficient handling and delivery of emails promptly. These service providers are famous for incorporating automation into their offerings by including services, such as freedom to customize emails, various response tools for emails, curbing from sending fake emails and administration tools used for tracking, among others. One can also visit this page to gain access to services that ensure safe and free email transactions.

Transactional email services make use of SMTP, i.e., Simple Mail Transfer Protocol, which is in charge of the timely delivery of transactional emails. As talked about earlier, you can customize emails by taking in parameters, such as the behavior as well as the actions of your users.

As a company that may be involved in sending thousands of emails like the company’s newsletter each day, and thus, this calls for the need for a sturdy transactional email service that can handle such a load easily. These services make sure that all your emails get delivered regardless of the number.

Let us have a look at seven successful transactional email service providers.

Amazon SES (Simple Email Service)

Amazon SES is one of the most reliable transactional email services. It was first developed to the company’s requirement to communicate with their users. This platform is now used by other popularly known companies, for instance, Siemens, HBO, and InVision, among others.

It is a scalable and flexible product, which allows the use of either the SMTP interface or the AWS SDK to integrate it into the application. Amazon SES is a pay-as-you-go service.

SendInBlue

SendInBlue is steadily gaining popularity among users owing to its cheap plans. The company is relatively new and headquartered in Paris. This tool is known for its offerings of email automation and list management. Besides, the workflow editor is user-friendly as well. The devices also let its users send SMS and use CRM tools. This service also makes use of real-time analytics.

This tool is commonly used by companies that are based in Europe because SendInBlue’s servers are based in France. The company offers a free plan which caps the daily limit at 300 emails.

SendGrid

SendGrid is another popular transactional email service provider that allows its users to share promotional campaigns and newsletters. It is entirely cloud-based and uses an email builder tool, which helps the user design email campaigns. Additionally, this service provider also lets the users segment their customers and, thus, send targeted emails.

SendGrid is available through 4 versions:

  • Free
  • Essential
  • Pro
  • Premier

Mailjet

Another cloud-based software which is a strong competitor of SendGrid and other service providers is Mailjet. The company’s primary objective is email marketing automation. This software is suitable for all business sizes.

It allows the creation and design of email marketing campaigns as well as newsletters. It also lets the user track the performance of their attacks on a dedicated dashboard.

Like the other software, this software also lets the user set up an SMTP server for the marketing of emails. This is because, by using an SMTP, the delivery speed of emails is heightened, and thus, campaigns that are time-sensitive benefit significantly from this software.

Mailjet employs a tiered pricing model, which depends on the volume of emails every month. There are four versions available :

  • Free
  • Basic
  • Premium
  • Enterprise

Moosend

Moosend is primarily famous for its free plan, which also gives access to its pro features, unlike other transactional email service providers. Along with this significant advantage over other companies, it also lets the user segment their customers and provides responsive templates as well. This tool also offers real-time analytics like SendInBlue. It can be easily integrated with various services and applications.

The free version lets its user send unlimited emails. However, it is limited to 1,000 subscribers. The feature of landing pages is included in the paid version. Like Amazon SES, this tool is customizable in a pay-as-you-go fashion.

Mandrill by MailChimp

MailChimp has come with Mandrill, which is an SMTP transaction email service provider. It aims to help users send across transactional emails without any delivery hassles. Users use it to share targeted, eCommerce, data-driven, and personalized emails to their customers. It also offers an advanced tracking system that helps analyze the bounce rate, open rate, and click rate on the emails.

Per month, Mandrill costs about USD 20 for 25000 emails. The number of emails is customizable, and the price can be changed accordingly.

Pepipost

Both an email API as well as an SMTP transactional email service provider, Pepipost, has been gaining significant popularity among its users. The service is used to send confidential emails without having to worry about the number. Like Mandrill, it also helps its users keep track of the bounce rate, open rate, and click a price on the emails.

It offers the first 30,000 emails for the initial 30 days for free. The plan starts with basic pricing of USD 17.5 per month.

Conclusion

In conclusion, there are numerous transactional email service providers in the market. Before opting for one such service, a user should analyze their requirements and their budgets. Next, the reviews of all the potential options should be taken into consideration to find one which is best suited to the needs.

Many solutions include and offer sophisticated automation, which may not be of use to some customers. They may also be challenging to understand. Therefore, a user should take some time to select a service that is the best fit for them.

The post 7 Reliable Transactional Email Service Providers appeared first on Information Technology Blog.



Udimi - Buy Solo Ads from Information Technology Blog https://ift.tt/3gen4ao
via IFTTT

Comments

Popular posts from this blog

9 VCs in Madrid and Barcelona discuss the COVID-19 era and look to the future

Spain’s startup ecosystem has two main hubs: Madrid and Barcelona. Most observers place Barcelona first and Madrid second, but the gap appears to close every year. Barcelona has benefitted from attracting expats in search of sun, beach and lifestyle who tend to produce more internationally minded startups. Madrid’s startups have predominantly been Spain or Latin America-focused, but have become increasingly international in nature. Although not part of this survey, we expect Valencia to join next year, as city authorities have been going all-out to attract entrepreneurs and investors. The overall Spanish ecosystem is generally less mature than those in the U.K., France, Sweden and Germany, but it has been improving at a fast clip. More recently, entrepreneurs in Spain have moved away from emulating success in pursuit of innovative technologies. Following the financial crisis, the Spanish government supported the creation of startups with the launch of FOND-ICO GLOBAL, a €1.5 billi...

How to Stay Creative and Keep SEO in Mind

Information Technology Blog - - How to Stay Creative and Keep SEO in Mind - Information Technology Blog Search engine optimization (SEO) refers to customizing your website’s content to ensure that web browsers give your website a high SEO score. The sites with the highest SEO scores are featured on the search engine’s first page of search results for relevant searches.  71%  of the click-throughs happen with articles listed on the first page of results on the search engine. This means that if your website’s article is the second (or third, or fourth page), it’s less likely the search user will even see your article. You want your article to be ranking as close to the top of the first page of results as possible. In order to have a good SEO score your site’s content needs to feature keywords and relevant phrases. It must be optimized for easy navigation between pages. It also needs to be referenced via external links that drive traffic to your site. Incorporating all of t...

Everything we know about HHS Protect, a secretive government project with Peter Thiel's Palantir that helps brief Trump's coronavirus task force

A secretive project at the US Department of Health and Human Services is working with technology companies to collect and analyze data related to the novel coronavirus .  Dubbed "HHS Protect," the effort tracks information from around the country about coronavirus case numbers, hospital capacity, and even supply chain issues.  HHS uses Palantir Technologies , a data firm cofounded by Peter Thiel, to distill that information for the White House coronavirus task force. Visit Business Insider's homepage for more stories . A secretive project at the US Department of Health and Human Services is working with technology companies to collect and analyze data related to the novel coronavirus.  Dubbed "HHS Protect," the effort includes roughly 2.5 billion pieces of data from healthcare providers, government officials, and labs around the country about coronavirus case numbers, hospital capacity, and even supply chain issues.  The goal is learn about the progress...