Skip to main content

Recover from Negative SEO

Information Technology Blog - - Recover from Negative SEO - Information Technology Blog

Negative SEO had been discussed & dreaded in the past, but Google repeatedly managed to keep SEO’s assured that we could never be effective to the extent that it should be feared.

It has, however become a problem and is now a feared reality, as websites can be in fact impacted by negative SEO, where a competitor attempts to vandalize a competing website by posting that link on thousands of spammy URL’s.  We have first hand experience as we’ve had a couple friends affected by this very scenario.  The answer is to basically fix your links, build more quality ones, and wait it out.

Studies on this topic continue and researchers have yet to provide an accurate report of their findings.

Some have suggested that Google could disavow links (mechanism that will let webmasters dissociate a site from certain backlinks). There has been talk about enabling such a feature in 1-3 months.

What can one do to avoid negative SEO being done to them?

1. Attract more quality backlinks (write rich content, post helpful topics, create extraordinary press, connect with the industry folks by commenting on their blogs and taking part in forum discussions, get featured on important resources, etc.)

2. Take good care of on-page optimization (this includes using the number of keywords in your site’s copy that would be natural to use, fixing crawl issuesand removing duplicate content).

3. Get as much social media love as you can (social media signals have only become more important in recent years, not to mention that they also serve as awesome traffic channels).

4. Continuously monitor your site rankings and backlinks. This would allow you to detect negative SEO done to your site early on and react accordingly.

5. Hire a negative SEO service to monitor and clean up any bad backlinks

Notes:

– It takes more resources to do negative SEO than to do positive SEO, because in the case of the former you invest in “SEOing” several sites, while in the case of the latter you have only one website to take care of. So, many people may not afford to do negative SEO in the first place.

– Negative SEO pays off only temporarily. If someone gets hit by a bunch of spam links and reports that to Google, technically, the site should come back to where it was before.

Here’s a great video on the whole Penguin update situation:

Related:
Google Penguin Update – Dropped from the face of Google and re-indexed on Google again
Google Penguin Update – Dropped from the face of Google

Thank you for reading IT Blog

Originally posted 2012-08-26 18:45:00. Republished by Blog Post Promoter

The post Recover from Negative SEO appeared first on Information Technology Blog.



Udimi - Buy Solo Ads from Information Technology Blog https://ift.tt/3bc24z8
via IFTTT
Labels:

Comments

Post a Comment

Popular posts from this blog

9 VCs in Madrid and Barcelona discuss the COVID-19 era and look to the future

Spain’s startup ecosystem has two main hubs: Madrid and Barcelona. Most observers place Barcelona first and Madrid second, but the gap appears to close every year. Barcelona has benefitted from attracting expats in search of sun, beach and lifestyle who tend to produce more internationally minded startups. Madrid’s startups have predominantly been Spain or Latin America-focused, but have become increasingly international in nature. Although not part of this survey, we expect Valencia to join next year, as city authorities have been going all-out to attract entrepreneurs and investors. The overall Spanish ecosystem is generally less mature than those in the U.K., France, Sweden and Germany, but it has been improving at a fast clip. More recently, entrepreneurs in Spain have moved away from emulating success in pursuit of innovative technologies. Following the financial crisis, the Spanish government supported the creation of startups with the launch of FOND-ICO GLOBAL, a €1.5 billi
Post a Comment
Read more

How to Stay Creative and Keep SEO in Mind

Information Technology Blog - - How to Stay Creative and Keep SEO in Mind - Information Technology Blog Search engine optimization (SEO) refers to customizing your website’s content to ensure that web browsers give your website a high SEO score. The sites with the highest SEO scores are featured on the search engine’s first page of search results for relevant searches.  71%  of the click-throughs happen with articles listed on the first page of results on the search engine. This means that if your website’s article is the second (or third, or fourth page), it’s less likely the search user will even see your article. You want your article to be ranking as close to the top of the first page of results as possible. In order to have a good SEO score your site’s content needs to feature keywords and relevant phrases. It must be optimized for easy navigation between pages. It also needs to be referenced via external links that drive traffic to your site. Incorporating all of these elem
Post a Comment
Read more

Digital World And SEO Challenges In 2020

Information Technology Blog - - Digital World And SEO Challenges In 2020 - Information Technology Blog Can you imagine a life without any digital intervention? Certainly not! We are dependent on the assistance of smart gadgets from ordering food to our tables to book tickets for vacations. Humans are utterly reliant on a masterpiece they have built with their incredible intellects. I am amazed by this. Let’s have a broader look into it. The Era Of Digital Marketing We exist in a time where every single business entity requires assistance from the digital market. It has now put an end to conventional marketing practices. To get your product the desired popularity, one must choose an E-commerce business approach. According to a survey , almost 3.4 billion people (approx. 85% of users) spend about six and a half hours browsing the web. Your customers will be more likely to do an online purchase rather than buying it from a nearby store. So, get a cool website built, use the best pos
Post a Comment
Read more