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Google News is a global platform, and all the content creators do have a wish to get featured in this. But then there are some instructions needed to be followed by the numerous Google news publisher, to get featured in Google news. These are stated below.
How to get to the top stories?
The initial Google web page will display the top stories that are trending around. These top stories include almost all fields beginning from political, national, international news to sports, entertainment, Science and Technology news.
The languages may also differ in some cases, i.e. you may receive in multiple languages, which may technically be implied that you have chosen two languages in your settings.
How are the interests identified?
You may wonder how Google knows your choices and thus give you news’ on those particular topics? Well, Google follows and therefore adheres to your search interests or prior behaviors like paying heed to your Google products and the same.
Also, you can get news on channels you are following, or on some particular locations you have recently checked in or a topic as per to your saved, shared and viewed stories.
Rules to feature in Google News
If you are trying to get a display in Google News, there are some things you need to follow like, for instance, creating well-structured, plagiarism-free, and free of grammatical errors content.
Along with that, other guidelines are the inclusion of by-lines, datelines, authentic and valid details about the author reachable contact numbers, addresses, email ids, etc. Also, do set up different publications for all languages if your content comprises of more than one language.
How are the search results chosen?
The articles which are mostly featuring in the Google News gets the priority list in the search results. This happens through either the top feeds or carousels. This feature is applicable for both mobile and laptops, which means whenever a topic is searched the relevant news on it will enjoy a first position in the results.
YouTube, as a connecting channel, has also been following this method so that Google can work similarly when any search related to YouTube is being done.
What to avoid when featuring in Google?
Always try to avoid overdoing the advertisements, rather keep it crisp and simple. Never provide any unfaithful or doped information to Google, it will just some time to come up with the truth, and once that is done, you won’t be able to give in your articles ever.
Also, don’t insert any paid or doubtful links into your content for Google won’t consider your content rather title them as ‘nofollow’.
Always be ready with Permanent URLs
Do not forget to be harboring genuine unique and permanent URLs in your content, i.e. each article should have its own URL it can neither be recycled nor republished. Apart from this, check the robots.txt files, Meta tags, Http reader so that they do not pose as a barrier for Google crawling bots from indexing the articles.
What is more than the daily news cycle?
You won’t only be benefitted in headlines of news but also many other random and curricular situations like for instance a recent update about the environment or a new beauty product launch or some kind of healthcare reports.
This is not related to any sort of every day appearing specific news also it appears algorithmically. This is known as the ‘Beyond the Headlines’ section.
Wrapping up
These are some primary issues that must be kept in mind while dealing with Google news. More critical measures may be taken for more accuracy and perfection.
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